Case Study - Marketing For Film Release in Theaters

Providing marketing services for an upcoming film and delivering positive results across platforms.

Client
Thinking Man Films
Year
Service
Web Fixes, Facebook Ads, Social Media Management

Overview

Having received a referral from Paul Sirmons, Producer of films such as 'Te Ata' and 'Letters to God', Thinking Man Films approached Arising Co for marketing services to raise awareness and get people to watch their upcoming film titled 'Journey to Mt. Sinai Part II'. We provided free assessment of their existing marketing efforts to recommend the necessary services.

Due to a failure in Facebook Ad marketing of their previous film, Thinking Man Films were hesitant with proceeding with our recommendation of Facebook Ads due to spending nearly $5,000 on their first Journey to Mt. Sinai film and it not amounting to much ($2.68 CPC). We created a strategy to create the correct content and creative that would easily net us a CPC lower than $0.30 cents and proposed a small ad budget to prove that it can be done, and once done, additional ad budget can be poured in. A few thousand dollars in ad budget later, the marketing through ads brought in the most amount of persons to the website, weekly receiving over 80% of web traffic incoming from the ads alone.

We also provided Social Media Management services where we created the strategy, content, and edited existing videos. This led to a 97% improvement in reaching accounts and ultimately increasing engagement, helping get the message across various users.

What we did

  • Facebook Ads
  • Video Editing
  • Content Creation
  • WordPress Fixes

I highly recommend Michael and Gabrielle with Arising Co.

Timothy Mahoney
CEO of Thinking Man Films
Accounts Reached With Our Social Media Services
+97%
Improved CPC over Previous Film
+93%

More case studies

From 2,340 to 21,600 Google Searches in 1 Year

We helped Living Revelations impact more lives, grow leads, and increase donations by optimizing their website and search engine optimization (SEO) strategy.

Read more

New Web Application For Event Management

An entire website and web app platform customized uniquely for a non-profit organization hosting retreats year round. Website design still in progress.

Read more

Ready to Assist Your Business. Contact Us Today.