Terms of Service - Arising Co

by Michael Santiago, CEO of Arising Co


Terms of Service for Arising Co. Plans

By utilizing any of Arising Co.’s products or services (including but not limited to web hosting, website design, website maintenance, software development, content development, SEO, and marketing services), you are agreeing to be bound by the following terms and conditions (“Terms of Service”)...

Service Terms

By engaging with Arising Co. ("we," "us," or "our"), you ("Client" or "you") agree to the following terms:

  1. Eligibility
    You must be at least 18 years of age and legally authorized to enter into binding agreements to use our services.
  2. Authorized Use
    You must be a real person. Use of our services by automated agents, bots, or scripts is strictly prohibited.
  3. Authority to Act
    You represent and warrant that you have the legal authority to act on behalf of your business, organization, or entity in matters related to your website and associated digital assets.
  4. Account Security
    You are solely responsible for safeguarding your login credentials and any administrative access we provide. We are not liable for unauthorized access resulting from compromised credentials.
  5. Content & Site Activity
    You are responsible for all content and activity associated with your website, including any updates, edits, or third-party access granted by you.
  6. Lawful Use
    Our services may not be used for any unlawful or unauthorized purpose. You agree to comply with all applicable laws, including intellectual property and copyright regulations.
  7. Credit Link
    As part of our agreement, you grant Arising Co. permission to include a small, discreet credit link in your website’s footer (e.g., “Website by Arising Co.”). This link may be removed upon request after project completion for an additional fee.

Website Plans

Every website plan from Arising Co. includes the following core features to ensure your site is modern, secure, and optimized for performance:

  1. Custom Website Design & Branding
    Professionally tailored design aligned with your brand—this includes font selection, color palette, image placement, logo integration, and layout adjustments. Advanced customizations may be subject to additional quotes based on scope.
  2. Content Management System (CMS)
    Your website will be built on a robust CMS platform (typically WordPress), enabling you to easily manage and update your content without technical expertise.
  3. Ongoing Content Updates
    Includes timed content edits to existing pages each month. Unlimited content updates may be available depending on your plan or by request.
  4. Secure Managed Hosting
    Fast, reliable hosting with weekly backups, uptime monitoring, and all essential software updates—handled for you.
  5. Website Security & Maintenance
    Continuous monitoring for security threats, malware protection, and routine system maintenance to keep your website running smoothly and safely.
  6. Analytics & Search Tools Setup
    Initial setup of Google Analytics and Google Search Console, with proper integration into your site to track performance and monitor visibility.
  7. Foundational On-Page SEO
    We optimize each page for search engines with custom page titles, meta descriptions, keyword-focused content structure, and sitemap submission to Google Search Console.

Our General Plans

Starter Plan

Includes all core features listed above plus:

  • Up to 3 primary pages (e.g., Homepage, About, Contact)
  • Newsletter integration with your email platform
  • Simple blog setup
  • 30 minutes of content edits monthly

Grow Plan

Includes all core features listed above plus:

  • Up to 5 primary pages (e.g., Homepage, About, Services, Contact)
  • 1 hour of content edits monthly
  • Simple blog setup
  • eCommerce store
  • Google Business Profile setup and optimization

Impact Plan

Includes all features from the Grow plan plus:

  • Up to 10 total pages (Grow + 5 more)
  • 2 hours of content edits monthly
  • Simple blog setup
  • Google Business Profile setup and optimization

For Christian Authors / Speakers Only

Foundation Plan

Includes all core features plus:

  • Up to 3 primary pages (e.g., Homepage, About, Contact)
  • 30 minutes of content edits per month
  • Newsletter integration
  • Simple blog setup
  • eCommerce store (exclusive to Authors/Speakers only)

Expand Plan

Includes everything in Foundation plus:

  • Up to 5 total pages (Homepage, About, Services, Contact, Events)
  • 1 hour of content edits per month
  • Newsletter integration
  • Simple blog setup
  • eCommerce store

Reach Plan

Includes everything in Expand plus:

  • Up to 10 total pages
  • 2 hours of content edits per month
  • Newsletter integration
  • Simple blog setup
  • eCommerce store

Our "Unlimited" Edit Policy

Our Unlimited Content Edits policy is designed to cover tasks that take 30 minutes or less to complete and can generally be handled within the admin panel of your CMS.

Examples include adding or editing content on pages or posts, updating menus and widgets, installing and configuring simple plugins, and more. For more complex tasks like adding interactive elements to the website, we are happy to provide a quote or recommend a path forward as we are experienced in handling advanced animations and interactions but our packages do not come with this out of the box.

A more detailed list of covered tasks:

Content Management:

  • Publishing new pages and blog posts from provided text documents
  • Adding, removing, or editing text and other content on posts, pages, and products
  • Uploading and placing provided images (JPG, PNG)
  • Basic image cropping and resizing within the CMS dashboard
  • Implementing provided Rankmath SEO (or similar) keywords, titles, and meta descriptions
  • Adding, removing, or editing navigation menu items
  • Configuring popups, notification bars, and slide-ins using provided text and images
  • Creating image galleries
  • Editing page URLs/slugs
  • Adding, removing, or editing user accounts
  • Uploading PDF files for download
  • Adjusting widgets

Settings & Technical Adjustments:

  • Updating color scheme
  • Implementing 301 redirects
  • Adding, removing, or editing fields in existing forms
  • Editing templates built with visual editors (e.g., Oxygen, Elementor, Divi)
  • Installing simple plugins from the WordPress repository (e.g., “Code Snippets”)

Also covered but may require more time:

  • Implementing custom CSS / JS snippets
  • Performing database search-and-replace operations
  • Adding code snippets via hooks or functions
  • Installing complex plugins (e.g., caching plugins, free WooCommerce extensions)
  • Page speed adjustments based on GTmetrix or PageSpeed Insights reports
  • Minor troubleshooting for plugin and theme compatibility issues
  • Installing tracking codes (e.g., Google Analytics, Meta Pixel)
  • Testing contact forms and checkout processes

Turnaround Times

Website Plan Edits:

  • Urgent Support: Critical issues (e.g., website down, core functionality broken) — resolution targeted within 24 hours.
  • Standard Updates: General revisions and content updates — completed within 3 business days.
  • New Page Builds: New page using existing templates — completed within 10 business days.

PPC Campaign Tasks:

  • New Campaign Builds or Overhauls: 7–10 business days after approval and access provision.
  • Ad Copy & Creative Revisions: 3–5 business days depending on volume.
  • Urgent Ad Disapprovals/Errors: Addressed within 24–48 hours.
  • Reporting & Strategy Meetings: Scheduled monthly or bi-weekly based on plan tier.

Payment, Refunds, and Ownership

  • A valid credit or debit card is required. The service is a monthly subscription.
  • Website plans with a 12-month agreement are billed for the full term regardless of usage or cancellation.
  • Website plans with a 6-month agreement are billed for the full term regardless of usage or cancellation.
  • Plan upgrades or downgrades are applied at the next billing cycle.
  • For the 12-month plans, after 12 months, you receive full ownership of your logo, website, content, and design assets. Upon request, we’ll provide a backup file and design files. Arising Co. is not responsible for installing or supporting the site elsewhere after transfer.
  • For the 6-month plans, after 6 months, you receive full ownership of your logo, website, content, and design assets. Upon request, we’ll provide a backup file and design files. Arising Co. is not responsible for installing or supporting the site elsewhere after transfer.
  • All fees are exclusive of taxes unless otherwise specified.
  • Arising Co. is not responsible for errors caused by your team or third-party contributors. Fixing such issues is billable and not included in maintenance.

SEO Work Product Ownership

All SEO deliverables (e.g., reports, on-page work) are yours upon full invoice payment. Internal tools, workflows, and configurations remain Arising Co. intellectual property.

SEO Minimum Commitment

All SEO plans begin with a 6-month term, converting to a 12-month agreement. Early cancellation will incur charges for the remaining months due to front-loaded research and strategy work.

PPC Plan Billing Terms

  • 3-month minimum commitment; renews month-to-month unless canceled with 30 days’ notice
  • Fees exclude ad spend, which is billed separately by the platforms
  • Grow and Impact plans include a base fee plus a percentage of ad spend
  • Ad spend is reconciled monthly. Your card will be charged for any applicable overages

Creative & Campaign Ownership

Upon payment, you own ad copy, strategy docs, and campaigns. Arising Co. retains rights to templates, automations, and proprietary creative tools.

Cancellation and Termination

Arising Co., in its sole discretion, has the right to suspend or terminate your account and refuse any and all current or future use of the Service (see Right to Refuse Service). You are solely responsible for properly canceling your account. You may cancel your account at any time. However, all website plans with a 12-month service agreement and 6-month service agreement will be billed for the remainder of the agreement term, regardless of usage or cancellation, to cover the upfront project costs.


Intellectual Property

You acknowledge that any website or design services provided by us constitute a "work for hire." All rights and intellectual property created by Arising Co. for you will be transferred to you upon the successful completion of your 12-month service agreement or your 6-month service agreement (depending on which website plan you have selected), unless otherwise agreed upon in writing. This clause ensures Arising Co. is properly compensated for the significant creative and development expenses incurred on your behalf.


Changes to the Service and Prices

Arising Co. reserves the right to modify or discontinue, temporarily or permanently, the Service (or any part thereof) with or without notice if payment is not received within 30 days of its due date. Prices of all Services, including monthly subscription fees, are subject to change upon 30 days' notice at the time of contract renewal (after the initial 12-month term or 6-month term). Such notice may be provided at any time by posting the changes to the Arising Co. website and/or by email. Arising Co. shall not be liable to you or any third party for any modification, price change, suspension, or discontinuance of the Service.


Right to Refuse Service

Arising Co. reserves the right to decline or terminate service to anyone for any reason. This may occur if we determine that your website, product, or IT needs require an extraordinary amount of effort beyond the scope of our plans. We will attempt to negotiate a suitable custom compensation arrangement before terminating our relationship. If we terminate services under this clause, we will provide you with full ownership of any assets completed and paid for before the termination date. Upon this type of termination, the agreement will be voided, and you will not be responsible for remaining monthly payments. However, we are not responsible for the completion of any unfinished projects upon such termination.


General Conditions

  1. Your use of the Service is at your sole risk. The service is provided on an "as is" and "as available" basis.
  2. The Service is performed by human technicians, and occasional errors may occur. We are committed to correcting any such mistakes promptly.
  3. For Website Plans with a 12-month agreement, billing will continue for the entire term regardless of usage or cancellation requests. For Website Plans with a 6-month agreement, billing will continue for the entire term regardless of usage or cancellation requests.
  4. You understand that Arising Co. uses third-party vendors and hosting partners to provide the necessary hardware, software, networking, and storage required to run the Service.
  5. We may, but have no obligation to, remove content and accounts that we determine in our sole discretion are unlawful, offensive, threatening, libelous, defamatory, pornographic, obscene, or otherwise objectionable or violate any party’s intellectual property or these Terms of Service.
  6. Verbal, physical, written, or other abuse (including threats of abuse or retribution) of any Arising Co. customer, employee, member, or officer will result in immediate account termination.
  7. We are not responsible for ensuring your website is compliant with specific regulations such as ADA or GDPR, though we follow best practices.
  8. You understand that the technical processing and transmission of the Service, including your Content, may be transferred unencrypted and involve (a) transmissions over various networks; and (b) changes to conform and adapt to the technical requirements of connecting networks or devices.
  9. ARISING CO. DOES NOT WARRANT THAT (I) THE SERVICE WILL BE 100% UNINTERRUPTED, TIMELY, SECURE, OR COMPLETELY ERROR-FREE (OUR SERVERS AIM FOR 99.9% UPTIME FOR YOUR WEBSITE), (II) THE RESULTS OBTAINED FROM THE USE OF THE SERVICE WILL ALWAYS BE ACCURATE, AND (III) THE QUALITY OF ANY PRODUCTS, SERVICES, OR INFORMATION OBTAINED BY YOU THROUGH THE SERVICE WILL MEET EXPECTATIONS OUTSIDE THE SCOPE OF THE DESCRIBED PLANS.
  10. YOU EXPRESSLY UNDERSTAND AND AGREE THAT ARISING CO. SHALL NOT BE LIABLE FOR ANY DIRECT, INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR EXEMPLARY DAMAGES, INCLUDING BUT NOT LIMITED TO, DAMAGES FOR LOSS OF PROFITS, GOODWILL, USE, DATA OR OTHER INTANGIBLE LOSSES (EVEN IF WE HAVE BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES), RESULTING FROM: (I) THE USE OR INABILITY TO USE THE SERVICE; (II) THE COST OF PROCUREMENT OF SUBSTITUTE GOODS AND SERVICES; (III) UNAUTHORIZED ACCESS TO OR ALTERATION OF YOUR TRANSMISSIONS OR DATA; (IV) STATEMENTS OR CONDUCT OF ANY THIRD PARTY ON THE SERVICE; OR (V) ANY OTHER MATTER RELATING TO THE SERVICE.
  11. The failure of Arising Co. to exercise or enforce any right or provision of these Terms of Service shall not constitute a waiver of such right or provision. These Terms of Service constitute the entire agreement between you and Arising Co. and govern your use of the Service, superseding any prior agreements.
  12. Neither Party shall be liable for any delay or failure to perform its obligations due to any cause beyond its reasonable control, including, without limitation, fire, weather, accident, acts of public enemy, terrorism, war, rebellion, insurrection, strike, lockout, work slowdown, sabotage, transportation delay, act of God, or the order of any government or judicial body.
  13. Any claim or action arising out of or related to this Agreement shall be submitted by the Parties to binding arbitration in Orange County, FL, utilizing the American Arbitration Association rules. The forum to enforce the decision of any arbitration proceeding shall be a court of competent jurisdiction in the state or federal courts of Orange County, FL. This Agreement shall be construed and interpreted according to the laws of the State of Florida.
  14. If any provision of this Agreement is found by a court of competent jurisdiction to be unenforceable, that provision shall be enforced to the maximum extent permitted by law, and the rest of the agreement shall remain in full force and effect.
  15. No Guaranteed Rankings: While Arising Co. follows industry best practices in technical SEO, content optimization, and link strategy, we do not guarantee specific keyword rankings or traffic increases. Search engine algorithms and competitor activity are outside our control.
  16. Plan Scope Enforcement: SEO activities are bound to the deliverables specified within your selected plan (Starter, Grow, or Impact). Any requests outside the included scope (e.g., backlink campaigns, PR outreach, large-scale content development) will be quoted as a separate project or add-on service.
  17. No Guaranteed Results: While we use industry best practices and data-driven optimization strategies, Arising Co. makes no guarantees regarding conversions, cost-per-click, ROAS, or overall campaign performance due to external market variables beyond our control.
  18. Ad Platform Compliance: You are responsible for ensuring your products, offers, and landing pages comply with advertising platform policies (e.g., Meta, Google). If your ads are disapproved due to noncompliance, we will notify you and provide guidance, but resolution is your responsibility.
  19. Scope Limitations: Deliverables are defined by your selected plan tier (Starter, Grow, or Impact). Any additional requests (e.g., landing page design, CRM integration, or new funnel builds) may require a separate project quote or retainer.

Agreement Details & Maintenance Plans for Websites

Your 12-month agreement or 6-month agreement term begins on the date of purchase. Subsequent monthly payments will be automatically charged to the card on file on the same day of each month.

Upon successful completion of your 12-month or 6-month agreement, full ownership of your website and its content is transferred to you. If you choose to cancel, a backup file of your website will be provided upon request. If no cancellation is initiated, your account will transition to one of our month-to-month plans, ranging from:

  • $20/month for hosting
  • $50/month for hosting & maintenance
  • $200/month for hosting, maintenance, and unlimited content edits

After the initial 12-month or 6-month term, you may cancel your month-to-month subscription at any time by providing 30 days' notice.


SEO Plan Renewals & Adjustments

  • SEO plans automatically renew unless canceled with 30 days’ notice after the initial 6-month or 12-month term
  • You may upgrade or downgrade your plan with written notice; changes apply at the next billing cycle
  • Unused hours do not roll over

PPC Plan Changes & Renewals

  • You may upgrade or downgrade your PPC plan with 15 days’ written notice; changes apply at the next billing cycle
  • Management fees are based on prior month’s ad spend for percentage-based plans
  • Pausing your campaign does not pause billing during the contract term, as management fees cover planning, strategy, and readiness
  • PPC plans automatically renew unless canceled with 30 days’ notice after the initial 3-month term

Partner with us to grow your business, expand your reach, and make a difference in the lives of those you serve.